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Research On The Publishing Market Of Fiction Books In Recent Years

Posted on:2014-09-09Degree:MasterType:Thesis
Country:ChinaCandidate:N ZhaoFull Text:PDF
GTID:2268330392472313Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
In recent years, the publishing market has been surging forward vigorously. On theone hand, the publishing firms tend to be on the way to collectivization andcapitalization. Along with the comprehensive implement of transformation, a variety ofresources being effectively integrated and restructured, the abundant capital investmentsbring about the expansion of the market scale. This means that more books are rushinginto the market to strive for the limited market space, and that the publishingcompetition all publishing firms faced is more fierce. On the other hand, thedevelopment of the digital publishing and the transformation of the way used by readersall influence the benefits of the publishing firms to a great extent. Under suchcircumstance, whether the publishing firms can fight against the torrent to ensure theirmarket shares largely depends on whether they can seize the trends of the book marketto publish more books that can bring good income.This article selects some fiction books which own large market share to analyse thepublishing of such books in the past six years, and analyse the sales status in everysubdivided market. And this article is expected to bring reference to grasp thepublishing direction and the publishing type in the future in the matter of publishingfiction books.
Keywords/Search Tags:Fiction Books, Publishing Benefits, Publishing Type
PDF Full Text Request
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