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A Research Of Financial Service Evaluations And Improvements In A Multinational Corparation

Posted on:2014-01-17Degree:MasterType:Thesis
Country:ChinaCandidate:Y ChenFull Text:PDF
GTID:2249330395977480Subject:Accounting
Abstract/Summary:PDF Full Text Request
The financial department in an enterprise is always in a key position. Especially in large multinational enterprises, the operation efficiency of financial departments often has a deep effect on all kinds of important decisions. Most enterprises will treat financial function as a kind of internal service, however, from another point of view, financial service is a kind of internal marketing in enterprises. A lot of enterprises always mainly focus on how to optimize the internal service to improve the overall performance. This paper applied an actual case as a basis, under the framework of a background that AP regional headquarters in A multinational enterprise. On one hand, we take AP financial department internal financial service satisfaction survey as the foundation, carries on the statistical methods to analysis the influence of financial information service elements. On the other hand, except for advice that financial department received outside, this paper also discussed other ways in AP financial department to improve financial service quality even promote overall performance. Finally, from the point of Financial Shared Services Center, we discuss the prospects of the development in financial department of the corporation.
Keywords/Search Tags:Financial Service Satisfaction, Internal Marketing, Finance Shared Service, Survey
PDF Full Text Request
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