The Research Of Improvement Of Logistic Efficiency For B2C Company L,E-Commerce Industry

Company L is one of the pioneers of brand owners which were involved in E-Commerce. Based on years of experience on E-Commerce, it is not a simple business to secure the E-Commerce revenue by doing success in the process of information flow, cash flow and logistics. Especially, a critical solution of logistics is absolutely needed to break down the bottle neck.We should take serious consideration and balance the six key points of E-commerce operation to meet with the four critical demands of company L, sales volume improvement, lower cost of marketing and operation, existing resources combination and business development. The efficiency of logistics was much improved by taking analytic hierarchy process.We consolidated L’s competiveness on E-Commerce industry. By analyzing the management of warehouse, logistics of company L and abstracting the advantage of leaders of E-Commerce industry, we offered a typical solution of logistics and strategy as well. Finally, company L succeeded on the efficiency of E-Commerce logistics. Customer satisfaction was much improved.