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China’s Mobile Phone To Read The Current Application Situation And Development Research

Posted on:2013-03-05Degree:MasterType:Thesis
Country:ChinaCandidate:X H WangFull Text:PDF
GTID:2248330395971721Subject:Radio and Television Arts
Abstract/Summary:PDF Full Text Request
With the improvement of people’s living standard and rapid rise of mobile phonetechnology, especially the mobile phone3G business promotion, with fifth media said themobile phone has become people in daily life was an important means of information. In thecontinuous upgrading technology, the era of mobile phone media competitive like a ragingfire, this powerful and unique appearance of new media is a little bit to eat traditional mediamarket space. Mobile phone advantage lies in its portability and mobility, use rise moreconvenient, fast, can whenever and wherever possible to use it to fill people every time slot,so the mobile phone reading has become the people living in the indispensable media content.So far, China’s mobile phone reading scope has not only all the mobile phone and mobilephone newspaper stories for having heard it many times, including mobile phone, mobilephone, mobile phone cartoon magazine e-book, mobile phone video and other content. In thistrend of development, it is necessary for us to read many mobile phone content together, makea systematic exposition and research.As a fresh thing, what is the reading on mobile phone, mobile phone reading is how togenerate and develop we need to understand. As a new media, mobile phone reading and theother four over traditional media, it has how similarity and difference, follow the rule that weneed to study. For the media content to mobile phone, mobile phone reading media asplatform, but also to people’s lives which we need to think about. This article from the mobilephone reading concepts and various aspects, analyzes its characteristics and causes, focus onthe domestic development present situation and the bottleneck of its development, so as todomestic mobile phone reading to develop faster and better suggestions, provide newdirection.
Keywords/Search Tags:Mobile phone reading, The traditional media, New media, Industry chain
PDF Full Text Request
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