The Correlation Of The Media Reality And The Audience Reality

In contemporary society, the use of news is indispensable, yet at times appearsunnecessary. This article explores the social significance of news, to rethink whatjournalism means in modern society. The article argues that the epistemology of“the real” is what gives shape to news as a social practice in modern society. s arepresentation of reality, news not only produces meaningful narratives, it alsoreproduces and validates our recognition of them as true within our socialframework. In order to demonstrate how this news affects perceptions of truth, thestudy explores objective reality of different media-use audiences (take newspaperand micro-blog as sample target), as well as their correlation with different mediareality, through in-depth interviews, textual and cognitive tree analysis.The findings demonstrate that:In the cognitive aspect, individual newspaper readers have slice difference as themicro-blog users have obvious diversity and more fragmental. But in attitude aspect,newspaper readers have more significant differences.From the correlation between media reality and objective reality, newspaper doesbetter in deliver information while micro-blog for attitude guiding. All the results inthis article may pave the way for further academic research in the fields ofjournalism and education with new coming social media.