Studies On The Traffic Accident Reports From The Perspective Of Public Events

With the industrial and economic development, social and economic strength of the enhanced, the number of private cars and private transport Accident the number of cases, traffic Accident case now in news reports also took more and more, the majority of traffic Accident case by the social news or the news came. But nowadays, public opinion environment is therefore, a single transport Accident case, by media reports rapid escalation of public events.The media on this kind of traffic Accident reports one can promote the traffic laws and regulations, the victim to families in the supervision of justice and social problems, otherwise the popular mood in stable society. On the other hand, such a public event of traffic accident causes upgrade to more complex, the main source of social transformation period, the social and economic structures, cultural patterns and values of the profound changes in the way of resources, income distribution, social resources are so highlight the social contradictions, and people have no aspirations of a smooth channel, and traffic accident information reported by these social problems will become the fuse. Traffic accident news reports, especially the improper reporting, will make social conflicts, social conflicts will be processed and Traffic Accident adversely affect the treatment itself, so the research results of traffic accident and report the news way communication is necessary.From the current point of view of traffic accident news reports, primarily in the following drawbacks: 1, single source, a serious imbalance in the structure of information disclosure; 2, media trials; 3, media ostrich reaction; 4, Luantie "label" so that audiences " understanding of bias "; 5, the reference network information is incorrect, the network can not correctly guide public opinion. These are the media has shown the most direct impact, there are some indirect impact on society we can not be quantified, the media system is the social system, the more important branch of the system, once the media is not the overall goal of social development along ahead of development, is bound to cause incalculable harm to society.This content analysis will be influenced by public opinion, "Chengdu Sun Weiming drunk driving case", "Hangzhou, Hu Bin, drag racing case 5.7" "Jin-Zhu Zhang drunk driving case", "Hebei Gang door" "Zhejiang Qian Yunhui case"" Harbin BMW gave the driver case ", to analyze the news coverage of such traffic accident situation and its reflection of social reality, and make regulatory recommendations.