Sns Users Spread Psychological Research

As a protagonist of the third phase of the Internet, SNS is not just a simple reality of our social relations in the "migration" to the Internet, but its influence in the birth of a new lifestyle and new social relations. Some people say that SNS portal site will be following after the second generation Internet model is one of the core application of Web2.0. Despite the questionable accuracy of this statement, but we have to admit that SNS websites are becoming connected to the Internet to interpersonal interaction application integration platform.With the accumulation of the number of users and the snowballing continued to enlarge, SNS is moving into the popular web applications and rapid integration into the social life, its tools and platforms property value is highlighted, social networking sites not only enrich the network applications and network media content, making Further diversify the pattern of network communication and complicated, but also brought new users to its effects, and this effect is based on a strong social function SNS. SNS Web site because of its authenticity, sociability, interactive and personalized features and make it different from the previous showing of the new media, the propagation characteristics of SNS users to the wider impact.This study found that:the user in the use of SNS websites in the process with a variety of psychological motivations, including self-impression management, interpersonal attraction, altruism, and group aspects of attraction to attract; SNS presented in the dissemination of the main transmission, communication content, the purpose of dissemination, dissemination of results and other aspects of the new features, which attract more users to participate in SNS, and SNS network between the user's own changes; SNS website should be based on the user's communication to the function of psychological development and site management.From the perspective of communication studies, the study borrow psychology to analyze the motives of the spread of psychological SNS site, interdisciplinary research in a certain way innovative. This research topic is also innovative, with great practical significance and value of innovation.