On Sports Tourism Development Research Of Huangshan City

With the development of China's tourism industry, there is a growing pursuit of new, extraordinary and special travel consumer demand, sports tourism has become the development trend of society, Huangshan is the most important tourist destination. This paper analyzes the development situation of Sports Tourism and related development on the basis of the conditions put forward the development of Sports Tourism ideas and strategies for the development of Sports Tourism project to provide reference. Paper is divided into four parts.The first part is introduction, describes the subject of theoretical basis and significance of the topic, literature review, research trends and domestic and international sports tourism research objects and methods.The second part is an overview of sport tourism, the concept of sports, tourism concept, the concept of sports tourism, characteristics and different perspectives of sports tourism content classification.The third part is the core of this article analyzes the development situation of Sports Tourism, from the status of sports tourism, sports tourism source market conditions, sports tourism development policy factors, the economic status of sports tourism, sports tourism to the situation of social carrying capacity analysis of the five factors of Sports Tourism development conditions. Huangshan City has a wealth of sports tourism, sports tourism of Huangshan City, the huge development potential, Huangshan City should intensify efforts to develop sports tourism, sports tourism policy in the implementation of support measures. SWOT analysis and use models, pointed out the development of Sports Tourism strengths, weaknesses, opportunities and threats exist to promote sports tourism of Huangshan to a higher level. Finally, content analysis based on the above, the use of Wu Bihu of RMP Travel Analysis strategy proposed the development of Sports Tourism programs and countermeasures of Sports Tourism in the analysis, based on resources, then put resources into products, product life with sports tourism cycle theory and market segmentation theory.The fourth section presents the development of Sports Tourism five suggestions:...