Zhuzhou County, Tourism And Leisure Industry Development Strategy Research

Tourism & Leisure Industry is not only the biggest industry in the world, but also a potential one. Many countries and places are taking every effort to develop Tourism & Leisure Industry.Since 1991,Zhuzhou County has been developing Tourism & Leisure Industry,but received little result. Based on practical experiences, we study how to promote the development of Tourism & Leisure Industry of Zhuzhou County.This paper introduces related definitions, importance of Tourism & Leisure Industry and developing tendencies and the history, present conditions and characters of tourism of Hunan Province.Combining with theoretic base ,this paper analyses development factors of Tourism & Leisure Industry and proposes the development strategy and operation models of Tourism & Leisure Industry in Zhuzhou County.At last ,this paper tries to carry out the development strategy and operation models in main scenic spots of Zhuzhou County .In conclusion, Zhuzhou County is not top traveling destination.So Zhuzhou County should emphasize developing ecotourism,agricultural tourism and other special tourisms.lt is possible to make Tourism & Leisure Industry become main sector of Zhuzhou County's economy.