Feasibility Study Of Project Of Animation Industrial Park In Sino-singapore Tianjin Eco-city

The largest aination industrial base-National Animation Industrial Integrated Demonstration Garden was started on 1st Jul, 2009 in Tianjin Binhai New Area. The construction of this project is of great significance for speeding up the development of animation industry, enhancing the culrture competitiveness and better meeting people's growing spiritual and cultural needs. Animation industry refers to the"creative"as the core, animation, comic as performing forms, including animation books, newspapers, movies, television, audio and video products, stage plays, the development, production, issues, broadcasting, performing and sales of products which are new direct animation products based on morden information transmitting technology and the production and operation of industries relavant to animation figures such like dresses, toys and electrical games.Based on the situation of this animation industrial garden project and the research method of the integration of theory and practice,in this thesis,the main problems are analyzed in detail. First of all, the thesis introduces some relevant theories about feasibility study,and briefly describes the basic condition of the project. Then it analyses and demonstrates the project from the aspects of marketing, technology, economy, society and risks combined with the methods and procedures of feasibility study as well as modern engineering science, economics and management science. The thesis also uses the Fuzzy Analysis and Analytic Hierarchy Process model to evaluate the risk factors totally from the ouside factors to the inside factors. It finally gets a conclusion that the project is feasible and provides some useful suggestions.