Under The Background Of Industrialization And Information Fusion Of Non-ferrous Metals To Research The Enterprise Development Strategy

In the report of the 17th congress, President hu jintao put forward "the development of modern industrial system, promoting informationization to promote industrialization, and by the big strong industrial" scientific judgment. In China's economic and social development has entered into a new phase, better use new and rapid development of the information technology reforming the traditional industrialization mode of production and management, improve production efficiency and management level, and realize the great-leap-forward development of a new road to industrialization, in China's current economic and social development. Information fusion and industrialization development in China is an important content of the new industrialization and inevitable requirement. Under such a background in various types of enterprise's development is facing new opportunities and challenges.China's nonferrous metal industry in recent years the development of continuous, stable, all sorts of nonferrous metals enterprise economic benefits in some areas, successive ascend the backbone industry. However, in the new industrialization development stage, non-ferrous metals enterprise how to grasp the information fusion and industrialization of various opportunities, more reasonable positioning of the enterprise's development strategy, in order to better adapt to the rapid development of information, is present non-ferrous metals enterprise common problems, but also the key is studied in this paper. China's nonferrous metals industry belongs to the traditional industries, is typical of the international market competition in the industry. In the international market of nonferrous metal, has always been there is fierce competition in the new situation, China's nonferrous metals enterprise in the international competition to improve its competitiveness, maintain and develop its market share, it must constantly improve their informationization level, with the international non-ferrous metal industry development speed is consistent.Based on information fusion, the industrialization of the background, the basic theory of enterprise development strategic choices based on the research on non-ferrous metals enterprise, for example, especially in shaanxi ShengBao titanium group's actual situation, try from multiple perspectives analysis of China nonferrous metals enterprise should be how to adapt to the development of industrialization and information fusion, make suitable non-ferrous metals enterprise itself characteristic of enterprise development strategy.