The Analysis On Leisure Tourism Characteristic Of Urban Residents In Lanzhou City And Countermeasures Research

Nowadays, leisure is not only the importance part of the city residents'daily life, but also the importance characteristic and progressive marking of our social, according to the foreign scholar, the developed countries will enter the"leisure ages"continuously in 2015, and the developing country will be following. The leisure industry will replace the information industry and become the first engine pushing the global economic growth. With the continued revitalization and encouragement of the tourism industry, the development style of tourism is follow changing, the leisure tourism as the new tourism style has come back to our life stealthily. As the healthy development of urban leisure tourism have a greater contribution to overall economic development of the city, also play an important role in improving the life quality and mental healthy of urban residents. So the city leisure tourism features in the research is cognizing leisure life development degree of city residents of basic point. This paper attempts to research the development of leisure tourism characteristics and tendencies of city residents in lanzhou, to provide market instruct for leisure tourism in lanzhou., also hope to provide certain reference and reference significance for domestic type city. The total into three most:The first part (1-2) : firstly introduces the background, the paper topic subject purpose and meaning; Secondly, according to the domestic and foreign scholars of leisure tourism features about are reviewed in this paper, based on the research of pointed out methods and main ideas; Finally the paper involves the related concept of discrimination, and from tourism economics, tourist psychology, tourism sociology, urban leisure tourism theory elements and operation mechanism are analyzed in terms of research related theory basis.The second part (3) : firstly introduces the basic situation of lanzhou city area, including general lanzhou city area, and tourism development present situation, features of leisure tourism market, through the questionnaire has constructed the city residents leisure tourism features evaluation index system; Secondly SPSS16.0 from quantitative Angle by analysis of urban leisure tourism features of leisure tourism, mainly through the demographic characteristics, leisure tourism psychological characteristics, leisure tourism behavior characteristics and leisure travel four aspects of cognitive characteristics are analyzed, finally summarized the characteristics of lanzhou city residents leisure travel the specific aspects of lanzhou city dwellers, survey of leisure tourism has high tourist motives, especially women has strong leisure demand from demographic characteristics analysis, the survey shows people's education level and leisure tourism cognitive and not very strong correlation, also engaged in leisure tourism activities that the group focused primarily on college students and have higher income among young and middle-aged groups.The third part (4-5) firstly combined with the actual situation of questionnaire survey, summarizes the several existing problems in the leisure tourism development of lanzhou city residents; secondly, to the above problems are proposed to promote the healthy development of lanzhou city leisure tourism related measures and Suggestions; Finally the ending part of the paper pointed out the conclusions, the paper deficiency and needs further research problems.