Research On Social Identity Of Public Library In Shanghai District

The public library is a very important place for spreading knowledge, inheriting cultural, and it's a effective way to promoting citizens'intellectual and ideological development through public libraries'service. The sustained and healthy development of the public library plays an important role on city construction. The social identity of the public library relates to whether libraries'service and development mode satisfies readers' requirement, and can help libraries improve service.This paper makes use of various research methods, including the literature review, data analysis, comparative analysis, synthesis conclude, content analysis, etc.The full text can be divided into five parts:Part l,the first chapter, discusses the research background, the purpose and significance, the research content as well as research method.Part 2,the second and the third chapter researches library theory about the last decade and the popular viewpoint in public library field. Then reaches a conclusion that the prevalent theory are library rights, library spirits, library professional ethics, library lawmaking, library core values, etc. Then makes a review to the research achievement and current status of the social identity of public library.Part 3,the forth and the fifth chapter, analysises the current status of public library in shanghai district, and does a case on articles of Xinmin evening news about library in the past decade, makes a conclusion about the social identity of the public library in shanghai district through three lays:libraries'function, libraries'service and libraries'core values.Part 4, the sixth chapter, makes a comparison about the library theory and the social identity of public library, then achieves a result that they have the same subjects but distribute in different periods through the past decade.Part 5,the seventh chapter points out the way how to improve the level of social identity of the public library:shaping good images in news media, advancing the process of library lawmaking, establishing and perfecting the system of professional qualification access and assessment, promoting libraries'service.The last chapter is the conclusion of this thesis, which includes the gain and the existent deficiency in the course of research.