As a new medium, the flash opened widely the animation realm consumedly, bringing the different from brought by the technique means of audio-visual in all new the method of expression feels.This text commences with angle that art design learn from the sociology, philosophy, studying the problem that flash animation individualization design. This text is divided into five parts, the first part pass to said to do to the flash of the new medium in conduct and actions all to the animation of flash completely of understanding.The second part pass to design to the Flash animation induces with the analysis of the individualization totally the animation of flash performance and flash animation individualization of turning the the meanings turns the design. The third part tallies up the flash animation individualization connection factor of turning the design.The four-part tallies up the Flash animation individualization principle, method of the design. The fifth part proposed the solution way to the domestic flash animation design present situation and the question. Finally discusses the Flash animation personalization design to the animation design education enlightenment...
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