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Study On Strategy Of The Development Of WUT

Posted on:2003-01-13Degree:MasterType:Thesis
Country:ChinaCandidate:Q K WangFull Text:PDF
GTID:2167360092997608Subject:Business management
Abstract/Summary:PDF Full Text Request
Educational System appeared following the existence of human being. It is the development of education that prompted the appearance of university. In general, university has three specific functions: cultivating qualified personnel, developing the science and technology, and serving the society. At present, university has stepped from the edge to the center of the society following the globalization of economy and the popularity of education. For this reason, the institutions of high the learning in China are faced with several opportunities and challenges as never before. How to set up a higher level university with its own peculiarity and which can be adaptable to the society has become an imminent and realistic question to each university.According to the background information from the above, the facts of the combination, expansion and quick development of WUT, and the strategic significance of the world's economy and the development of university, and from the angle of history, reality and the future, to a large degree, this paper analyzes three strategic environment faced by university, that is: intellectual economy and the world's new technical revelation; marketing economy and modernization of China; the popularity of education and the reform of Chinese higher leaning system. Through a thorough analysis of thirty six comprehensive universities and science and engineering colleges owned by the national education department, and through comparison between typical universities, this paper also objectively analyzes the strength and advantages of the development of WUT on the aspects of subjects, trade and scale, and the disparity existed in subject strength, scientific and technical ability, qualified personnel construct and the economic base. Through those analysis, it points out several problems in the development of university, such as "no common idea, no complementary subjects, no fixed core, no unified campus" and etc. Therefore, a basic conclusion is drawn, that is "Generally speaking, WUT ranks among the second class of the nation's higher learning groups, and which possesses many potentialities to help itself step into the first class universities. Meanwhile, it has great disparities when compared with the nation's first class universities".There are altogether four parts part I, introduction; part II, environment analysis; part III, strategy choice; part IV, strategy measure. Theory and practice are combined together as the way of study in this paper. Statement and comments are mainly used as its writing methods. By studying and drawing the successful experience of the first class universities, and applying the theories of management, strategic management of enterprise and education management, the author states his opinion about the idea of the university development, thought of setting up university, strategic estimation, stage target and other important aspects. Further more, the author puts forward corresponding practical guided plan, especially "the ten developing strategies of WUT", that is, "the overall transformation strategy", "the characteristics competition strategy", "science and technology guided strategy", "quality education strategy", "informationlization strategy", "internationalization strategy" "organization strategy", "image strategy" "comprehensive campus strategy", and "common construction strategy". In the end, according to the four key strategic points and the six strategic measures, the author primarily puts forward a set of developing strategies of WUT.
Keywords/Search Tags:University Strategy, Strategic Thought, Strategic Mode
PDF Full Text Request
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