Analysing And Discussing About Personalized Emotion Of Graphic Language In Graphic Design

In the the new circumstance of globalization, pluralism, faster and faster development, people have been accustomed to extract useful information from graphics. The personalized emotion of graphic languages is studied and analyzed in order to the graphic design better play the important role in the application field of graphic design and take a more positive attitude to conform to the requirements of the development of society and times. Nowadays, we are facing with the accelerating pace of social, increasing pressure and the information explosion, the far distance between the people in the spiritual world of people. So people yearn for deep spiritual needs-emotional communication. The people love the graphics with rich emotion, the graphic languages which are rich in personalized emotional can better and more smoothly send messages to the audiences.Emotion is the soul of art. The graphic languages those lack emotion is not complete, and those cannot affect and influence of audiences and that cannot interact with the audience and achieve emotional resonance at last. The "form", "meaning" and "emotion" is combined and unified in the graphic design. Effect of sending message is the best when personalized emotion is permeated to "form" and "meaning" of the graphic languages. I based on the related theories and successful cases to discuss and analyse how the author of successful cases smoothly communicate informations and press personalized information of the graphics languages and to the audiences in graphic design in this paper. I expounded the relevant concepts and analysed the relationship of emotion and value at first; then I analysed the graphic languages what a key role play in the process spreading information, including how the emotional needs influence the graphic languages, emotional expression form and creative source, and discussing social function of the graphic languages in the process spreading information, the personalized emotion is integrated in the graphic languages which is for more quickly and effectively to spread information and timely getting to feedback, and the graphic languages can barrier-free communicate with audience; and then, I analysed what embody in expression forms, techniques, colors of the personalized emotion about the graphic languages; at last, I expound what positive role and necessity is conveyed in the personalized emotion of the graphic languages when they based on the traditional culture.Through the personalized emotion of the graphic languages were relatively expounded and analysed in graphic design, we should believe that the personalized emotion is integrated and permeated in the process spreading information, only in this way, the advantages of the graphic languages will be to maximize, and the spiritual wealth and the material wealth will be both obtained, and that can make audience get release and content about their emotion in charm of the graphic languages.